The Founders

We are a brand differentiated by design that is as beautifully original as the women who will aspire to wear it. 

Co-Founders Erin Cavanaugh and Yi Zhou are long time friends and colleagues. Yi’s experience as a global design director and Erin’s experience with insight driven product creation have us anchored in thoughtful design, innovative product and consumer experience. We have been each other’s support system through years of friendship forged in the fashion industry. We aim to bring this level of support to women the best way we know how, creating beautifully designed clothing made to live in.